HELLO!

Hi, I’m Sarah. I have over twenty-five years of professional graphic design and branding experience in both agency and organization in-house teams. In providing art direction, graphic design, brand development, CPG, merchandising, and ecomm enhanced creative content, my experience has spanned decorative lighting, home goods, retail, real estate, health, financial, food, fashion, engineering, promotional and non-profit industries. From managing department workflows, leading creative team concepting, design and production, I have also found how much I enjoy continually innovating and developing the best practices and processes needed to execute creative solutions. .

I have been involved in leading employee DEI initiatives and communications. As a volunteer for non-profits, I share my love of designing by providing graphic design support to organizations through donation of my time. I have worked with several organizations who support cancer research and patients, such as The Gathering Place, Leukemia & Lymphoma Society, and St. Jude Children’s Research Hospital.

Beyond my design, I am an artist, a post-it note junkie, and lover of puns, nature, and all genres of music. I enjoy finding time to draw, paint and create with acrylic, watercolor, and mixed media.

STRENGTHS

Applications

Illustrator
Photoshop
InDesign
Acrobat
Premiere Pro
Dimensions
Microsoft Suite
Teams & SharePoint
WordPress
Mural
WebDam
Wrike

Branding

Visual Identity Development
Mood Boards
Color Palettes
Patterns, Icons & Illustrations
Naming
Copy Editing
Brand Guideline Development

Print

Campaigns
Catalog Design & Production
InDesign Data Merge
CC Library Creation

CPG

Packaging Design
Production & Oversight
Template Creation
Guideline Manual Creation
Dielines
Digital Mockups
Color Proofing
International Team Collaboration

Merchandising

Retail Signage & Displays
Tradeshow & Showroom
Informational

Digital

Ecomm Enhanced Content
Infographics
Social Media Graphics
Email Marketing Design
Animated Gif
Web Banners

Project

Team-based and Individual Projects
Creative & Tactic Briefs
Developing Timelines
Data Organization
Remote Communications
Vendor Management
Budgeting

Process

Identifying Efficiencies
Process Improvement
NPI/NPD Commercialization
Remote Communications
Wrike Blueprint Development

Art

Sketching & Drawings
Painting
Mixed Media

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