élan is a contemporary lighting brand produced by Kichler Lighting. Along with the company division President, VP Sales and the help of a contractor, I designed the original élan showroom at the Dallas Market Center, part of the campus that includes the World Trade Center. This showroom featured the élan products for the bi-annual Dallas International Lighting Shows, which I attended as the élan Creative and Product Manager from 2013-2016. This was a new and exciting challenge for me. I designed 2D and 3D signage, window branding and wall photography. I assisted in designing the floor, furniture, and product layouts using Adobe Illustrator. I assisted in choosing wall and flooring materials, furniture, decor and original artwork, which entailed performing on-site visits.